Maximising Visibility and Influence at Leaders Summit

Client: National Technology Provider for Aged Care

Objective: Build brand authority, generate qualified leads, and position the company as a strategic partner to aged care providers.

Solution:
The client partnered with the DCM Group for the Leaders Summit, taking a comprehensive engagement approach that included:

• Premium event sponsorship, with branding across pre-event comms and on-site signage

• Exhibition booth in a high-traffic networking area, enabling face-to-face conversations with decision-makers

• A speaking opportunity on the main stage, where the CEO presented insights on innovation in residential care and digital transformation

Results:

• 320+ leads captured from exhibition booth interactions

• High-value sales conversations initiated with multiple Tier 1 providers

• Post-event content syndication of the keynote resulted in over 1,200 additional online views

• Significant brand uplift measured in LinkedIn engagement and media mentions in The Weekly Source

Client Feedback:
"Leaders Summit delivered exactly what we needed — visibility, credibility, and direct access to the people who matter. Our speaking session positioned us as a genuine thought leader, and the booth kept our team busy with meaningful conversations. We’ll absolutely be back next year."